Young Krew drops its hip-hop beats on iTunes

New and upcoming artists, Austin Lite and Matt Williams, sophomore business majors at GCSU, started off by creating music just for fun and have now taken a more serious approach to their hip-hop beats by selling their songs on iTunes.

“I started playing piano when I was in second-grade and composing music when I was in fourth grade,” Williams said.

With a rock ‘n’ roll influence from throughout high school, Williams has taken a different perspective on music and has begun to experiment with other areas of music, such as hip-hop.

While Williams started playing music early in his life, Lite got a guitar from Walmart during tenth grade and started “messing around with Garage Band.”

“We started putting music together for fun,” Lite said. “But we started to take our music a little bit more seriously when people started asking where they could listen to our songs.”

One of their most popular songs, “Thirstay Thursday,” has been played at fraternity parties and also in an independent film in California called, “The Hook Up.” The song is the title track of their album.

The meaning behind their songs relates to having fun in life and creating beats that are catchy and unique.

“Our music is enjoyable,” they say. “It can relate to a mainstream audience.”

Young Krew has been heard by students around campus.

“They have amazing beats and their lyrics are constantly stuck in my head,” Randi Lobstein, a sophomore early childhood education major, said. “It seems like things have already gone further than they expected in such a short amount of time.”

“My Heart Stops,” another popular song, has an additional singer within the chorus. Femke Ballard, a sophomore history major, said: “Working with them (Williams and Lite) was so much fun. It really started on a whim; Austin just asked me to sing in a chorus, then all of a sudden I was singing a verse as well.”

John McFadden, who has been on radio since 1978, has worked for major record labels Elektra and Virgin. He has listened to the songs that Williams and Lite created.

Currently, McFadden is an on-air personality with radio station Star 94 as well as the voice of the Atlanta Braves at Turner Field.

“From what I have heard so far it’s quite obvious that Austin has been gifted with the ability to write and create some very catchy songs,” McFadden said.

Patrick Robertson, a sophomore accounting major, is one of the duo’s roommates who listens to the production of their music daily.

“By listening to them record and edit their songs all the time, I have noticed that each of them has attributes that complement each other, in which helps them create great songs,” Robertson said.

Williams and Lite’s songs have skyrocketed since the middle of their freshman year.

In order to finance their music, since instruments and recording are expensive, the duo said: “Our income comes from iTunes and from working over the past summers.”

Lite mentioned that it costs $60 to upload an album on iTunes and $30 to keep their songs on there throughout the year, and they expect to make a profit.

Lobstein said: “I really hope something good comes out of this because I know how hard they work on their music.”

Posted by Colonnade Archives on Nov 6 2009. Filed under Features. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry